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This web site states the following, "Steel is vital to our everyday life." Our analyzers noticed that the web page also stated " It is at the root of the quality of life that each of us enjoys today." The Website also said " As a member of European consortium we are investing in development of a next generation steelmaking technology. The UK steel industry is modern, efficient and environmentally responsible. Metals recycling is a 5 billion UK industry, processing ferrous and non ferrous metal scrap into vital secondary raw material for the smelting of new metals. The markets are changing at a rapid pace, presenting ou." The website's header had Vojay as the most important optimized keyword. It is followed by stainless steel, resistance alloys, and nichrom which isn't as highly ranked as Vojay. The next words vojay-group.com uses is NiCr. fechral was included and will not be understood by search parsers.